MBA in Digital Marketing – College, Courses, Eligibility, Jobs, Salary in India

MBA in Digital Marketing

MBA in Digital Marketing

College, Courses, Eligibility, Jobs, Salary in India

Master of Business Administration (MBA) programs in digital marketing is a postgraduate level management education program. It provides students with the technical foundation and digital literacy necessary to market goods and services on the internet. They'll learn how to plan, implement, and evaluate digital marketing strategies. They'll also learn how to target customers through digital channels, create websites that attract customers, and optimize online business performance. Program specializations include interactive and direct marketing, e-business technologies, digital advertising and global enterprise. The academic program is 2 years long.
The candidate must have a Bachelor’s Degree (3 or 4 year long course) from a recognized Institute/University.
Best MBA in Digital Marketing Colleges in India:
  • Arni University, Kangra
  • Advance Institute of Business Management - AIBM, Faridabad
  • Adam Smith Institute of Management, Chandigarh
  • Symbiosis Institute of Business Management - SIBM Pune, Pune
  • Abhyudaya Degree College
  • Agasthya College of Management Studies
  • Amruta Institute of Engineering and Management Sciences - AIEMS
  • Annapoorna Institute of Management Research - AIMR
Best MBA in Digital Marketing Colleges in Karnataka:
  • Agasthya College of Management Studies
  • Amruta Institute of Engineering and Management Sciences - AIEMS
  • Annapoorna Institute of Management Research - AIMR
Companies hiring MBA in Digital Marketing:
  • Accenture
  • Evening Flavors
  • SecPod
  • Telerad Tech
  • Retail 9
  • Seohunk International
  • Spring People

Syllabus of MBA in Digital Marketing:

  • Principles of Management
  • Business Communication
  • Marketing Management
  • Marketing Process
  • Marketing Environment
  • Targeting and Positioning
  • Brand Management
  • Distribution Management
  • Marketing Information Systems
  • Consumer Behaviour
  • Marketing Research
  • Basics of Digital Marketing
  • Digital Design and Communication
  • Internet Technologies


  • SEO
  • Social Media Marketing
  • Advertising
  • Data Analytics
  • Data Mining
  • Web Design and Development
  • Content Marketing
  • Affiliate Marketing
  • Website and UI Optimization
  • Lead Generation & E-mail Marketing
  • Mobile Marketing
  • Project Management
  • Business Laws and Ethics
  • Digital Media Laws
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